Build a churn interview in 30 seconds
A PM ships a 5-question churn interview straight from Claude Desktop.
You're a PM. Churn on the onboarding flow is up. You want to know why — today, not next sprint.
Here's the whole thing, end to end.
Step 1. Ask for the interview
Create a 5-question interview to understand why users churned from our onboarding flow. Ask about the moment they gave up, what they were expecting, and what would have kept them. Use voice. Give me a hosted link.
Step 2. Send it to 5 users
Grab the hosted link and drop it into Slack, email, or a calendar invite to five recently-churned users. The link opens in any browser — no login, no app install.
Step 3. Read the results tomorrow morning
Show me the themes, sentiment, and top verbatims from blueprint bp_7f3a_abc.
What you just did
Three natural-language prompts. Under the hood, Claude called:
scaffold_interview— created the agent, blueprint, and graph and published it in one call.launch_interview— wasn't needed here because you shared a generic hosted link. If you'd wanted per-user links, it would be.get_interview_summary— fetched transcript, responses, and analysis together.
No dashboard. No code. Three minutes elapsed.
Variations to try
Add a follow-up question that only fires if the user says "too expensive" — ask them what would have been fair.
Translate the blueprint into Spanish and publish it as a separate version.
Launch this interview for 50 users from the CSV I'll paste next. Use their email as the participant identifier.